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| Workshop Program |
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Workshop A:
Time: 9am to 12pm (13th October 2008) |
Business Automation and Integration: Obligation for Medical Tourism Facilitators |
 Facilitator Regulation |
| Responsibilities owed to Patients, Service
Providers and the Regulatory Environment |
| Addressing the Need For Transparency |
| Importance of An Audit Trail for Monitoring,
Analysis and Compliance |
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Facilitator: Zahid Hamid, CEO, EuroMedical Tours
Zahid Hamid is a management ,
communications and information systems,
and marketing consultant with thirty years
of experience spanning a variety of roles
in the public as well as private sectors.
Since 2004, he has been associated with
Medical Tourism with the singular focus
of developing, proofing and rendering
a commercially viable model of healthcare
availability as a global resource for a
global audience. He is currently CEO of
one such consultancy that promotes
provision of healthcare in Croatia, Greece,
India, Pakistan, and Turkey. |
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Workshop B: Time: 12.30pm to 3.30pm (13th October 2008) |
| Marketing & Branding: Medical Tourism |
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| Understanding the international patient needs and creating an appropriate brand |
| Creating a successful brand |
Incorporating branding to improve your business prospects |
| Customer loyalty through branding |
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Facilitator: Dr. Uwe Klein,
Chairman, European Medical Tourism Congress
Dr. Uwe Klein, born 1951, had a medical education for internal medicine and occupational
health in Germany and Canada. He was training approx. 2000 higher manager in stress
management and creativity. After 2000 he engaged in business development for
start up companies in the knowledge management industry and implemented concepts for
transformation of traditional learning content towards e-learning platforms for major German
companies.
Since 2005 he supported Europe Health (a German-Arab patient service in Munich) in
business development, sales, PR and communications. In April 2008 he launched for Europe
Health the
1st European Congress on Health Tourism in Munich.
Recently he founded Health Care Strategy Intl., Munich, collaborating with international
companies in the health care sector, hospitals, partners, governments and associations to
network for innovative and quality solutions in international health care.
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